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91����’s College of Business offers real-world instruction from world-class faculty with decades of industry experience, while creating opportunities for students to network with business leaders. Whether students just completed their undergraduate degree or finished off their PhD, many go on to lead successful lives as business professionals or leaders.

Ryen Brumbeloe is a prime example. In January 2026, she founded Waymark Strategy Partners, a consulting service with the goal of helping organizations design how customers experience their brand while ensuring that experience supports business growth.

Beginning the MBA Journey

Brumbeloe’s trajectory was a bit less traditional. She worked within the healthcare industry for more than a decade before realizing she had much more to learn. From there, she decided a college degree was the key.

“When I started looking at programs, the health care administration MBA was one that interested me the most because it was well-rounded with a healthcare emphasis, but I could do it while I was still working,” Brumbeloe said. “The support was here for me to continue down my path. I already had somewhat of a great career going, but I needed to grow in that and take it to the next level, and that’s what really made me want to come to 91����.”

Brumbeloe enrolled at 91����, earning her bachelor’s degree in 2015 and completing her MBA in 2017. She did that while serving as the director of clinical practices and support for Talyst, a company offering solutions to aid small hospitals and caregivers in meeting unique pharmacy operation needs. She continued working in the industry for years after graduating.

“I’ve spent pretty much my entire career over 25 years working with healthcare organizations to get medications and supplies to patients and, ultimately, improve patient outcomes,” she said. “In doing that, you really start to look at how you operate as an organization and what the customer experience is like, and I’ve loved that work so much.”

The support was here for me to continue down my path.

Putting Theory into Practice

Brumbeloe says that experience, paired with her degrees, prepared her for running a business and what that entails. She notes that through her time at 91����, she learned to better appreciate cross-collaboration and the “importance of knowing” within the ecosystem of a business.

“Even though I was in the day-to-day, a lot of areas were siloed, so as I was going through my program, I was able to really start thinking in real time,” she said. “How could I start applying what I was learning? Whether it was how to market, how to think about health care law or how to think about vision and strategy for the future.”

In its mission statement, Waymark notes that strategy only matters when it moves people, aligns organizations and creates measurable progress. As a partner, Waymark prioritizes being present and serving as an extension of the organization it serves, creating clarity amid challenges, focusing on what matters and creating momentum.

Brumbeloe says the education she received from 91���� gave her the confidence and skills that sparked the beginning of Waymark, adding that such an outcome is possible for anyone.

“No matter the age, growth is important, and one of those ways that you can do that is going back to school and getting some type of education,” she said. “Whether it’s still working on your undergrad, or a certificate, or that MBA, it doesn’t have to stop because you’re on a specific timeline, or you’re a specific age. And that’s one thing that I’ve appreciated about programs, like the one that I went through.”